Monthly Archives: November 2006

Jargon BINGO – When Talk Becomes Cheap

I found early in my career that being good at marketing wasn't as important as being perceived as being good at marketing. Unfortunately, like most trades, being 'good' at it involves slinging around the industry jargon. Later in my career, when [...]

Jargon BINGO – When Talk Becomes Cheap

MiniCards – “think small, share big”

MOO.com is a printing company that offers mini-sized personalized cards. They have a connection with Flickr which allows you to use Flickr images on your MiniCards. I excitedly opened the package of MiniCards I created a couple of weeks ago. Below [...]

MiniCards – “think small, share big”

“It’s Red Again” – Starbucks Christmas Website

The holiday promotion has launched at Starbucks... marked with a coordinated effort... the ringing of the market bell on Wall St., in NYC, baristas handing out more than 8,000 “acts of cheer” from complimentary subway MetroCards, free New York Times, bags [...]

“It’s Red Again” – Starbucks Christmas Website
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