Monthly Archives: July 2010

Hop Aboard The Brainstorming Roller Coaster

Thought you'd like to see this sketch I found in my picture folder. It's a simple (if not silly) way to plot how, during the brainstorming process, there is shift up and down between gathering many ideas to narrowing to fewer [...]

Hop Aboard The Brainstorming Roller Coaster

Gain Out-Of-This-World Marketing Advice From Galaxy Coffee

John Moore, the marketing medic at Brand Autopsy, has written another book that offers succinct marketing and branding advice inspired by working at Starbucks Coffee Company. It is called: Tough Love: Scripting the Drive, Drama, and Decline Of Galaxy Coffee." Although... [...]

Gain Out-Of-This-World Marketing Advice From Galaxy Coffee
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