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All Posts Tagged Tag: ‘Inbox Sand’

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7 Steps To Build Your Annual Plan Like A Pro

It is the time of year again when we start thinking about next year… The plans, programs, and activities that will allow us to meet and exceed our 2016 goals. We at Idea Sandbox like to approach nearly any type of planning as if it were a road trip. Like a road trip, you need to figure out: Where you …

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12 Tips For Successful In-Store Events

No matter what you call them… your customers, clients, consumers or participants – they are all Guests when they visit your location. Being a great host to those visiting your location is no different from entertaining friends and neighbors at your house. While we do think about details when planning a big event at home, as restaurant and retail owners, …

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Go Beyond Customer Rewards, Create Loyalty

Sand for Your Inbox December 2013 We all want our customers to return to us. In a moment of choice, we hope they would choose us again over a competitor. That they’ll be loyal to us. Google will provide you with thousands of ideas for both reward and loyalty programs. You’ll find the terms Reward and Loyalty used interchangeably. This …

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10 Steps To Take Brainstorming From Good To Wicked Good

Sand for Your Inbox July 2011 How many brainstorming sessions, filled with potentially brilliant ideas, have ended up as rolled up flip charts under someone’s desk? Taking ideas to the next step post-brainstorming can be a challenge. When I get near the end of the brainstorming process, I use a simple filtering process that moves ideas from concept to near-ready …

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Built-In Beats Bought-In

Sand for Your Inbox May 2011 You and your team – after a few meetings and many hours – have the plan all figured out. Excellent! Now, you just need to share it and get buy in from the other departments who will help carry it out. Fast forward a few days… While many are on board… you faced resistance, …

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Get Your Brand Bearings

Sand for Your Inbox April 2011 At times, has your company or team ever felt lost at sea? I recently built an exercise for a company that was ready to grow… and while they had goals in mind – a destination – they weren’t sure where they were! When we first discussed the challenge, it reminded me of a ship… …

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Brainstorm Brief For Better Meetings

Sand for Your Inbox February/March 2011 How would you like your brainstorm and strategy meetings to be more productive and efficient? I got to thinking… we use a Creative Brief to provide background and clearly outline deliverables surrounding design projects… There should be a Brainstorm Brief to serve the same purpose for strategy and brainstorming meetings! So I created one. …

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Remarkability – Stand Out From The Crowd

Sand for Your Inbox January 2011 If you’re not doing the things that help you stand out, you’re blending in… This is true for your company, products, services, and even you. Being remarkable gets you noticed and helps you stand out. Below is a presentation entitled “Remarkability: Stand Out from the Crowd.” I spoke this week at the What’s Next DC …

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Free Guide To Great Reading: Innovation, Remarkability, Brand Building

Sand For Your Inbox October 2010 I’m excited to share with you a free Guide To Great Reading which includes fifteen books we recommend in the categories of: Creative Thinking & Innovation, Be Remarkable, and Brand Building. I know you’ll love the books listed. (If you don’t, let me know! – Paul)

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Three Simple Decision Making Tools

Sand for Your Inbox August / September 2010 We make decisions all the time. Big ones, small ones, easy and tough. Making the right choice can be obvious, and sometimes it requires time invested in thought. Luckily we have simple tools to help. (1) Pro & Con First, the basic Pro and Con list. A list of the good and …

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