All Posts Tagged Tag: ‘target audience’

  • Marketing Lessons from School Lunch

    “If you can successfully promote sloppy joe sandwiches, you can perform marketing for anything!” That was my motto, early in my career, as marketing director for a food service company. We were hired to manage the school district’s food program. The school district could then …

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  • Haggar YouTube Films: “Making Things Right”

    The folks at Haggar the “Gentleman’s Supply Company” recently posted hip video commercials on YouTube. It’s not often that I watch a commercial over and over… but the minute-and-a-half movies posted by the clothing company are fairly entertaining, incorporate practical product features into the ads, …

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