This cartoon by amazing marketing cartoonist Tom Fishburne and my headline - a quote from Jason Fox @LeeClowsBeard sums up why many companies are failing at innovation. It is amazing to see the solutions teams think-up in brainstorming/strategy sessions. The team [...]
Social media tactics can be a valuable part of your word-of-mouth marketing strategy. But, they are not the cure-all! Leave it to Marketoonist genius Tom Fishburne to capture the problem in word and image. As Tom writes about his illustration this [...]
Each week Tom Fishburne publishes a comic panel as part of his Brand Camp series. And each week I simply want to republish what he's written; he is always spot-on with his observations. This week's strip, titled "Shiny New Thing", highlights [...]
Artist and marketer... marketer and artist... Tom Fishburne has launched a new marketing blog. You may thinking, "another blog, big deal." I say to you... "No, wait... check him out." I found out about Tom a few years ago through Brand [...]