Two Sides To A Story

I thought you'd find this interesting, maybe fascinating. Yesterday, I visited the Newseum - museum of news - in Washington DC (a great museum). In front, they feature the front page of a newspaper from each of the 50 states. You [...]

Two Sides To A Story

Making Meetings More Expensive, Might Make Them Cost Less

While I wouldn't brand myself a meeting fairie, per se... Seth does a great job wrote today... What would happen if your organization hired a meeting fairie? The fairie's job would be to ensure that meetings were short, efficient and effective. [...]

Making Meetings More Expensive, Might Make Them Cost Less

“TEN STEPS to Successful Brainstorming,” Circa 1957

I found these great brainstorming tips in the June 1957 issue of The Rotarian Magazine via Google Books. The original article was entitled: "Got A Problem? Brainstorm It!" by Lyman Judson. It is no surprise that what we read about in [...]

“TEN STEPS to Successful Brainstorming,” Circa 1957

Managing To The Wrong Audience

"Wow, the store looks great!" I told the barista. "Yeah, they spent all day yesterday cleaning," she said. "I hear the district manager and regional director are visiting. I wish we always kept it this clean! The order even came in [...]

Managing To The Wrong Audience

The Person With The Best Imagination Wins

Einstein once said, "imagination is better than knowledge." It is more important to see possibilities than to know the facts. Dan Roam, in his book Unfolding the Napkin, wrote: "Problems don't get solved by the smartest or the fastest or the [...]

The Person With The Best Imagination Wins

275 Most Common Marketing And Communication Venues And Vehicles

When building your communications strategy - in trying to reach your customers and potential customers - it is critical to consider "where" these people are, and the best venue and vehicle with which to reach them. The following list includes over [...]

275 Most Common Marketing And Communication Venues And Vehicles

The Way We Book Meetings Is Broken

There is something seriously wrong with the way we rent meeting space. Does anyone else notice it? Problem No. 1 We don't care where we meet. Standard practice for an off-site meeting is to pick a city then ask the admin [...]

The Way We Book Meetings Is Broken

Today’s Technology Retro Ads

Print ads from July/August 2010, designed to build awareness of a media seminar hosted by MaxiMidia in Brazil. The tagline was: "Everything ages fast. Update." Designed by São Paulo ad agency Moma. I had to share this with you... They go [...]

Today’s Technology Retro Ads
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