Last Updated on 8 July 2021

According to Harvard Business Review, the strategic sweet spot of a company is “where it meets customer’s needs in a way that rivals can’t, given the context in which it competes.”

It is where your company’s capabilities match customer needs in a way that your competition can’t. Your sweet spot!

Source: “Can You Say What Your Strategy Is?” by David J. Collis and Michael G. Rukstad, Harvard Business Review, April 2008, page 89