A simple way to define the word ‘problem’ is: a situation that needs attention. Wikipedia authors describe one as “…any situation that invites resolution.”

That’s a nice way to put it – ‘invites resolution.’

A lot of folks are afraid of the word “problem.” To simply use the word – in relation to you or your business – is considered declaration of some sort of failure.

So, we sugar-coat the situation, re-phrasing it as a ‘challenge’ or ‘opportunity.’

Spilled Milk

While I support optimism, over-sweetening a situation can prevent people from realizing how bitter the problem may be.

No, don’t cry over spilled milk, instead figure out what knocked it over, and how to avoid spills in the future. Addressing a problem’s root cause – not ignoring it – will allow you to find the solution.

Image Source: Little People Blog