Back to: Annual Strategic Marketing Plans to Create Long-Lasting Success
Lever: Reduce Costs
Are there ways you could be spending smarter?
Take a look at where you may be wasting money – spending too much on programs you don’t need and that nobody uses.
Yes, look at if you’re spending too much on product costs. Can you re-negotiate contracts? Find a way to save.
But, make sure whatever costs you cut do NOT impact quality of your product or your service.