And, with all the additional traffic during the Holiday season, whether in your store or out on the streets, find ways to surprise and delight customers and potential customers in a positive and meaningful way.

At least in the United States, the giving season can get pretty hectic. Parents are strapped for time, trying to find the wished-for gift on the list. Everyone seems to be running around in a bit of a frenzy.

Offering a little Surprise and Delight can go a l-o-n-g way.