How Valuable are Loyalty Programs? What’s Needed to Make them Successful?

2013-08-21T13:29:51-04:00Categories: Crackerjack Marketer, SandBlog|Tags: , , , |

POINT: Paul Williams “It’s not about customers being loyal to you. It’s about you being loyal to customers. You earn loyalty by giving it.”

I love that quote from from “Managing the Customer Experience” […]