brainstorming

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Creative Problem Solving

2020-03-31T01:06:04-04:00Tags: , , , , , , , , , , |

Creative Problem Solving (CPS) Creative problem solving (CPS) is the strategic process to find answers to problems and ways to take advantage of opportunities. Key steps in the process include: identifying a problem, generating alternative solutions, and [...]

Brainstorming Isn’t Broken, Our Approach Is

2011-06-14T08:53:13-04:00Categories: SandBlog, solve|Tags: |

I recently read a blog article that all but declared brainstorming broken and worthless. And, in the comments that followed, a few people disagreed... a few people agreed. One of the comments even explained 'fifty years of research shows brainstorming kills [...]

Brainstorm Brief For Better Meetings

2019-11-14T15:39:10-05:00Categories: create, Sand for Your Inbox, SandBlog, solve, think|Tags: , , , , , , , , |

How would you like your brainstorm and strategy meetings to be more productive and efficient? I got to thinking... we use a Creative Brief to provide background and clearly outline deliverables surrounding design projects... There should be a Brainstorm Brief to [...]