metaphorical

Synetics

A proprietary diverge-converge methodology that relies heavily on metaphor and analogy, developed by Bill Gordon and George Prince, and marketed by Synectics Limited. It is implementation-focused and makes frequent use of Excursion Techniques. More info: [1]. http://www.synecticsworld.com/

Synetics

S’Like

This term, a contraction of "it's like" that means "very similar to," was invented by Jeffrey Hyman from Idea Flow. It's not so much an idea generation method - more of a device for explaining a novel idea to others in [...]

S’Like

Career Excursion

Here you look at the problem through the eyes of someone who does a completely different job, such as a nurse, an astronaut or a ballet dancer. (Unless you too happen to be a nurse, an astronaut, or a ballet dancer...)

Career Excursion

Be The Problem

Imagine you are the problem or issue under consideration. This may require the use of another method, such as Benchmarking.

Be The Problem
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