A proprietary diverge-converge methodology that relies heavily on metaphor and analogy, developed by Bill Gordon and George Prince, and marketed by Synectics Limited. It is implementation-focused and makes frequent use of Excursion Techniques. More info: [1]. http://www.synecticsworld.com/
Here you look at the problem through the eyes of someone who does a completely different job, such as a nurse, an astronaut or a ballet dancer. (Unless you too happen to be a nurse, an astronaut, or a ballet dancer...)
Imagine you are the problem or issue under consideration. This may require the use of another method, such as Benchmarking.
This simply means taking a walk and using whatever you see to trigger new associations. Certain environments can be particularly rich sources of ideas: high streets, parks, zoos, industrial areas, and so on.
A number of different objects, specially selected to stimulate new thinking, are put into a box. People close their eyes, dip into the box, pull out one of the objects and use this as a stimulus for new ideas. This is [...]
Approach A box or hat is filled with proverbs and cliches, each written on slip of paper, such as a watched pot never boils. Participants are asked to relate this proverb to the problem or innovation project they are working on, [...]
Includes: Angel Cards, Medicine Cards, OH! Cards, Psycards, Tarot Cards, and Zen Koan Cards. See also: Creative Whack Pack, Innovative Whack Pack, Cards from Solution People
