Monthly Archive for: ‘December, 2013’

My Starbucks Rewards

Go Beyond Customer Rewards, Create Loyalty

Sand for Your Inbox December 2013 We all want our customers to return to us. In a moment of choice, we hope they would choose us again over a competitor. That they’ll be loyal to us. Google will provide you with thousands of ideas for both reward and loyalty programs. You’ll find the terms Reward and Loyalty used interchangeably. This …

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Kkba Book Covers

Looking for a Present for a Five Year Old?

This article is a shameless plug for the picture book series KeeKee’s Big Adventures. Hot off the printing press – just this month – KeeKee’s Big Adventures in Rome, Italy the children’s picture book featuring KeeKee, who travels the world in her hot air balloon. KeeKee explores the sights, sounds, and tastes of the beautiful and historic cities she visits. …

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Us Vs Them

50 Ways To Differentiate Your Brand

The following article is so good… I had to copy/paste it to share with you. In fact, it was shared with us by John Moore from Brand Autopsy. It is by Derrick Day and co-authored by The Blake Project’s Mark Di Somma, Brad VanAuken and Thomson Dawson the site Brand Strategy Insider and was originally posted on 10 December 2013. 50 …

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