One of my favorite holiday movies is Miracle on 34th Street. Part of the plot revolves around a Doris Walker (a mom) who has raised her daughter Susan to be sensible and not believe in "myths" like Santa Clause. In one [...]
In Tom Kelley’s new book The Ten Faces of Innovation, the second ‘face’ he discusses in the book is called the "Experimenter." These are folks who "strive for inspiration but never shy away from perspiration." Walt Disney called this "sticktoitivity." Kelley [...]
Starbucks is again promoting its Christmastime hero - the red cup. Or, as we marketers would describe it... "Starbucks is leveraging the red cup to maximize its exposure." The arrival of the red cup in November signals the beginning of the [...]
As a companion site to their Holiday promotion this month Starbucks launched TheRedCup.com website. Each day there is a different tidbit of information about holiday traditions and the season... The Holiday season is one of the busiest times of the year [...]
The Imagineers at Disney have created their own terms that allow quick understanding. Last month I introduced you to the word "plussing" - here's another in the Imagineer Jargon series... The Imagineer TermBGM (Background Music) - The musical selections that fill [...]
Imagineers at The Disney Company have their own language. Like most jargon, these words provide a shortcut... often communicating something elaborate in just a word or two. The book "The Imagineering Field Guide to the Magic Kingdom" offers an 'Imagineer's-Eye' tour [...]
A best practice for creative problem solving is to form an Imaginary Board Of Directors. The Imaginary Board of Directors is a "...fantasy board of powerhouse business leaders and innovators who will assist you in overcoming your business challenges." (from Thinkertoys) [...]
While I expect a book about creative problem solving to inspire me with innovative ideas, I don't expect the book itself to necessarily be innovative in its approach. "The Creative Problem Solver's Toolbox" by Richard Fobes offers something I'd never seen [...]