Good tidings to you, wherever you are…
Farming Lesson to Save Your Brand
There is an agricultural practice farmers use called "fallow field farming." It is the method of planting nothing at all to allow fields time to replenish, rejuvenate, and regain fertility. I got to thinking... this practice of waiting a season to [...]
Stickability: 95% Of Ability
Off-Site Meetings: Last Century Technology
The most up to date list of locations can be found on the Places page within Brainstorming Tools section. Did use an abacus or slide rule to build your FY'10 budgets? To prepare and distribute information about next year's Marketing Plan [...]
Making Better Decisions
Sand for Your Inbox November 2009It is great to have so many choices in life... from what to be when you grow up to what cereal to buy for breakfast... lots of choices. The drawback is that so many options can [...]
Catch More Fish With The Right Lure,
In The Right Waters
A couple of fishermen are hanging out in their local bait shop. One has a new product idea for out-of-town visitors. Sell a lake map and fishing lure combo. Take specific fishing lures and tape them to the different lakes on [...]
In The Right Waters
How To Peel A Tomato: Using The Right Tool
Last week I prepared a recipe for an Italian dish that calls for fresh-peeled tomatoes. I have a vegetable peeler... nice and sharp with a rubber grip. I've used it for carrots, potatoes, zucchini, squash... However, have you ever tried to [...]
50 Eye-Opening Lectures for the Marketing Mind: By Online Colleges
Online Colleges, a site promoting web-based colleges, fished the interwebs and compiled a page of 50 Eye-Opening Lectures for the Marketing Mind - lectures and presentations for marketers with topics ranging from Economics, Business, Marketing, Advertising, Technology, and Psychology and Sociology. [...]
How To Use Big Thinking In Critical Situations
Sand for Your Inbox October 2009 The Magic Of Thinking Big by Dr. David Schwartz, inspired me so much... I have to share parts of it with you. The slides below include lessons found throughout the book. In short, the book [...]
Describe Solutions Rather Than Ask For Tasks
Below is a word-for-word cut-and-paste from today's Seth Godin's blog post: "What do you need me to do?" "What do you need me to do?" This is a question that defines the person asking it. It is very different from, "here's [...]