Dazzle customers through engaging sampling and demo activities. These tips, tricks and techniques are certain to drive interest and boost sales.

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Sampling & Demonstration Lessons

Sampling & Demonstration Introduction

Overview of product sampling and demonstations.
Why Trial Is Important

Why “trial” is important.
Active versus Passive

The important difference between active vs. passive sampling.
Sampling: In-Store

Tips and techniques for in-store sampling.
Sampling: Out-of-Store

Tips and techniques for out-of-store sampling
Hiring A Sampling Company

Tips for hiring an outside sampling company
Demonstrations: Where & How

Product demonstrations, in-store.
Demonstrations: Out-Of-Store

Techniques for out-of-store demonstrations.
Labor & Product Cost

Tips regarding labor and product costs.
Supplies

Consider supplies needed for sampling and demos.
Sampling Tools

Consider your tools for sampling.
Sampling Signage

Let them know you’re sampling with signage.
Incentives

Giving your sampling efforts a little nudge.
Being Organized

Tips for well-planned, organized efforts.
Provide A Great Show

Providing a great show!
Sampling Conclusion

Closing summary!