Back to: Holiday Profits Wrapped With A Bow: Holiday & Black Friday Promotion Planning

[vc_row][vc_column][vc_column_text]The Holiday season doesn’t have to be stressful when you properly plan. Black Friday can be about you making your sales numbers for the year – going from “in the red” to “in the black.”

Two key strategies for the Holidays are to:

  1. Leverage the additional traffic the season brings, and
  2. Surprise and delight your customers in relevant ways.
  • Be sure to celebrate and decorate in a manner that is most relevant to your customers.
  • The best promotions combine:
    1. A theme that’s relevant to your customers,
    2. An offer that provides them with value, and
    3. A community give-back component that adequately supports the right charity.
  • Two of the biggest opportunities are for Black Friday and the season of Holiday Shopping.
  • Be sure to prepare properly Operations – with a plan, inventory, equipment and staffing.
  • Be sure to prepare properly your Marketing approach with programs, decor, sampling and other Surprise & Delight activities.

Happy Holiday Planning!

[/vc_column_text][/vc_column][/vc_row][vc_row padding=”0″][vc_column][vc_custom_heading text=”Happy Holidays To All, And To All A Good Night!” font_container=”tag:p|font_size:48|text_align:left|color:%23006699″ google_fonts=”font_family:Lobster%3Aregular|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Nice work making it through this involved promotion-building course. Be sure to visit the My Courses page to see the official Holiday Promotion Builder Certificate issued for you![/vc_column_text][vc_column_text]

[/vc_column_text][vc_column_text]Make sure you’ve checked all of the lessons in this course complete![/vc_column_text][/vc_column][/vc_row]